Like the Audi skysphere concept and Audi grandsphere concept before it, Audi will introduce the urbansphere virtually. The study, which was systematically designed from the interior out, will celebrate its world premiere at “Celebration of Progress” on 19 April at 12 noon CEST. During the online premiere, Member of the Board of Management of AUDI AG for Sales and Marketing Hildegard Wortmann, Board of Management for Technical Development at AUDI AG
Oliver Hoffmann, and Head of Audi Brand Henrik Wenders will explain this next step in the Four Rings’ transformation. Together with designer Gary Telaak, they will show how automated driving transforms the interior into a mobile world of experience with no steering wheel, pedals, and displays to get in the way. The study, which was developed in close cooperation with Audi’s design studios in Beijing and its headquarters in Ingolstadt and is the first Audi car to reflect the wishes and experiences of Chinese customers, documents how Audi is interpreting the car as a third living space. Steven Gätjen will moderate the digital event.
Article source: www.audi-mediacenter.com